The cradle of India’s glorious culture, a confluence of tradition, history, culture and harmony, Varanasi has been a cosmopolitan conglomeration for ages. Its diverse population cannot be attracted by any one media strategy. To make your ad campaign a success in Varanasi a granular approach to marketing is needed.

The segmentation of audience before targeting them is the need of the hour in Varanasi, and we at releaseMyAd@Varanasi recognize this fact. Traditional media like newspapers can still be used to garner desired responses if marketers are able to direct the segmentation process properly. The readers of Dainik Jagran, Amar Ujala and Hindustan will always remain fundamentally different based on their preferences and our experts at releaseMyAd@Varanasi know how to tap these difference in preferences.

Our continuous research into consumer behavior allows us to create best in class ad campaigns for your brands. Media opportunity mapping and identifying the right media tools help releaseMyAd@Varanasi to create highly impactful ad campaigns. Radio advertising is made easy by all of these as we are able to segment the stratas of population tuning in to Radio Mirchi or Red FM. Our research helps us to segregate the listeners of Vividh Bharati and Prasar Bharati.

We at releaseMyAd@Varanasi focus on consumer diktats and consumer needs. All our research also aims to find out what the consumer wants ultimately. This allows us to create the best in class cost effective ad campaigns.